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Privacy Policy

At Autoalquilers (operated by Autoalquilers GmbH & Co. Car Rentals KG), your privacy is of utmost importance to us. This Privacy Policy explains how we collect, use, and protect your personal data in compliance with applicable data protection laws, including the GDPR.

1. Data Collection

We collect personal data when you use our website, book a rental vehicle, contact customer support, or subscribe to newsletters. This includes:

2. How We Use Your Data

Your information helps us provide and improve our services, process bookings, and ensure a smooth rental experience. Specifically, we use data to:

3. Data Protection

We implement technical and organisational measures to safeguard your data from unauthorised access, alteration, or loss. Our servers are located within the EU and comply with GDPR standards. Data is only accessed by authorised personnel.

4. Cookies

When you visit our website, small text files known as cookies are stored on your device. These improve functionality, personalise content, and help us understand how visitors use our website.

Some cookies are essential for the site’s operation, while others are optional and used for analytics and marketing. You can adjust cookie preferences anytime in your browser or via our “Cookie Settings” link at the bottom of the page.

5. Data Sharing

We may share data with service partners such as payment providers, IT service providers, and car rental partners. These third parties are carefully selected and contractually bound to process data only as instructed.

6. Data Retention

We store personal data only as long as necessary for legal, operational, or contractual reasons. Once the purpose is fulfilled, the data is securely deleted.

7. Your Rights

You have the right to:

8. Contact

If you have questions about this policy or wish to exercise your data rights, please contact:
Email: support@autoalquilers.com
Phone: +44 70 5635 1786

Marketing & Analytics Tools

We use analytics and marketing tools to better understand user behaviour and improve our services. These tools help us make our offers more relevant and enhance your online experience.

Google Analytics
Google Analytics provides insights into website usage, such as most visited pages and time spent. This helps us enhance navigation and design.
Facebook Custom Audiences
This feature allows us to target ads to users who have visited our site or shown interest in our services on Facebook.
Google Ads
We use Google Ads for campaigns that promote our car rental services and to measure how users interact with these ads.
Hotjar
Hotjar uses heatmaps and session recordings to analyse how visitors interact with our pages and identify areas for improvement.
DoubleClick Floodlight
Floodlight helps us measure ad effectiveness and better target campaigns across digital platforms.